What is a cookie?
A cookie is a small piece of data or text file sent by a website to the browser on your computer or mobile device when you are visiting a website. It consists of anonymous information, including a unique user identifier. When you navigate between pages on a website or revisit a website, the cookie is sent back from your browser to the website, to enable the website to remember your browser and whether you have entered personalised details or preferences on that website before.
Google Adwords & Remarketing:
Google Adwords is an advertising analytics service provided by Google. Adwords uses temporary cookies that are stored on a user’s computer for a limited period. Only pages that a user has visited containing the Google conversion code are tracked. Google do not collect or store personal information.
Facebook Custom Audiences:
Facebook’s custom audiences feature enables ICE Group to create an audience list for sending ads through Facebook. ICE Group uses customer data such as email addresses and phone numbers to match (at an email address or telephone level) to Facebook users. If a Facebook user clicks on an ad which has been sent to them because they are part of a custom audience list, a Facebook cookie installed on the Facebook website allows their user behaviour to be tracked. This enables ICE Group to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to ICE Group.
Users may opt out of Facebook Custom Audiences by visiting https://www.facebook.com/settings?tab=ads.
3rd Party Cookies
Some cookies may be set on our website that are not related to ICE Group, for instance if you visit a page with content embedded from YouTube or Facebook. These services may set their own cookies. ICE Group do not control the use of these cookies. If you have any doubts, check the third party websites for their cookie policies.
How to control cookies
Most web browsers give you some control over cookies through the browser settings. However, turning cookies off may interfere with your browsing experience.
For instructions on how to manage and disable cookies, see the privacy and help documentation of your specific browser’s website. If you use more devices and/or browsers you will need to disable cookies on each device and on each browser separately.
For more information about how to manage cookies, including opting-out of different types of cookies please visit: www.aboutcookies.org